Infographics in context 1
Infographics in context 2
GWOPA
Kurlansky
Future Sound
Monday Morning 1
Monday Morning 2
SHOK
The grid project
Living Wood
Folding Type
Road DNA
Marianne H
The Danish Gift
Organic grid
DIY Magazine
BLUS

About

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oerntoft@hotmail.com

Future Sound

Identity design
2009

Future Sound is a music festival for upcoming bands. The idea behind the Future Sound identity is closely related to the name of the festival; to make the viewer of the festival communication material aware that new sounds are coming up. The identity is combining "dull" pictures of traditional instruments, or sounds, with "new", loud and colorful typography.

The combination of images and typography changes to make the identity more flexible and fluent

Example of typography without the image

Example of implementation of identity in web design